I accept receiving promo codes and other educational info from this company.
Get My Code
Number of Pages 7
A 7 page paper assessing some of the areas that Amazon.com traveled through before becoming profitable. Preceding Amazon's arrival at profitability was a metamorphosis almost as complete as that which takes the caterpillar to the form of butterfly. Along the way the company developed a business model that serves it and its customers well. Three of the areas that Amazon has had to navigate are those of technology, the "chasm" of customer acceptance and its own evolution. Bibliography lists 2 sources.
File: CC6_KSmktgAmazTech.rtf
Send me this paper »
« Back to Topic Listings