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Number of Pages 8
This 8 page considers the issues of ethics when undertaking business research with the use of quantitative research using questionnaires and qualitative reseach using a commercial case study. The paper discusses the areas of ethics that should be considered when designing business research, in this case a case study for strategy development of a low cost airline. The paper considers how ethical considerations may change the plan of research that involves a corporate case study and quantitative research using questionnaires. The bibliography cites 10 sources.
File: TS14_TEryanethics1.rtf
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