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Number of Pages 14
This 14 page paper examines a case study supplied by the student. A book publisher wants to enter the e-book market. The project to move into the market has been beset with problems, including issues with a contractor, objections from authors and internal resource and planning problems. The paper identifies the issues, proposes several different strategies a and assesses their advantages and disadvantages and then determines which is the best strategy to resolve the problems. The bibliography cites 4 sources.
File: TS14_TEHKharrcase.rtf
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