Making Better Decision than Joe Schmoe

Number of Pages 5

Joe Schmoe was a marketing manager for Clipboard Tablet Co. His decisions for three hand held computer ranges between 2012 and 1015 failed to take into account their market lifecycle stage. The paper presents alternate decisions which improve on the decisions of Joe, so that the firm makes a better profit from the sale f the X5, X6 and X7 units. Seven sources are cited in the bibliography of this five page paper.


File: TS65_TEclipbardco.doc


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