Marketing Audit and New Product Marketing

Number of Pages 12

In twelve pages this paper considers a McDonald's vegetarian alternative in a discussion of how a marketing audit would be used to effectively launch the new product. Twelve sources are listed in the bibliography.


File: TS14_TEmrkaud.rtf


Send me this paper »

« Back to Topic Listings

Copyright © 1994-2024 The Paper Store Enterprises, Inc. & Research Papers Online. All rights reserved.