Sony and the Marketing Strategy of Michael Porter

Number of Pages 11

In eleven pages this paper examines how business theorist defines globalization and then applies his Five Forces Model to an analysis of Sony. Twelve sources are cited in the bibliography.


File: LM1_TLCsony.wps


Send me this paper »

« Back to Topic Listings

Copyright © 1994-2026 The Paper Store Enterprises, Inc. & Research Papers Online. All rights reserved.