Research Paper On Marketing Management

Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.

  • Advertising in the Chinese Market

    A journal article published in Marketing Management titled "Building relationships through advertising," focuses on China and research regarding how the Chinese take to marketing practices. This three page paper examines the article and includes three sources in the bibliography.

  • A Career Path as a Marketing Manager

    Marketing management encompasses a variety of career paths. One of the more interesting is the marketing manager. This fourteen page paper examines the qualifications it takes to secure such a position and the number of jobs that are out there. A SWOT analysis completes the paper. Seven sources are cited.

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