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Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.
In thirteen pages direct marketing and the influence of electronic media such as the Internet and the marketing changes and adaptations that have resulted are considered within the context of the statement 'The power of the web…is as a direct marketing medium par excellence…the web or…email marketing…are simply new media offering new scope for the exercise of direct marketing skills.' Fifteen sources are listed inthe bibliography.
In four pages this paper discusses conventional media and the effects of the new media of CDs and the Internet. Four sources are cited in the bibliography.
The ways in which Singapore and China employ new media and Internet technology are discusses in twelve pages with the role of the government a primary focus. Twenty sources are cited in the bibliography.
In ten pages the cultural implications of new media technologies are discussed withiin the context of developer awareness and how perceptions can be derived from Internet content. Eleven sources are cited in the bibliography.
In six pages this paper discusses the extent of audience engagement with new media and television. Five sources are cited in the bibliography.
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