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Number of Pages 12
This 12 page paper looks at the advertisements of two companies sending food and drink products in Australia. The advertisements for McDonald’s and Carlton Draught Beer are compact and contrasted, looking at which targets markets the companies are trying to attract, and the way that they are trying get the attention of those target markets. The bibliography cites 8 sources.
File: TS14_TEcarltonMcD.rtf
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