McDonalds and Their Strategy

Number of Pages 10

The writer examined McDonalds. looking at the firm in the context of different business ideas. The first section considers the influence of technology and globalization. The second section looks at the firm with the I/O Model of above average returns and the resource based model. The mission statement and the impact of stakeholders are also examined. Ten sources are cited in the bibliography of this ten page paper.


File: TS65_TEMcDstrsat.doc


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