SOUTHWEST AIRLINES AND MARKETING

Number of Pages 6

Discusses how Southwest Airlines approaches marketing and some of the challenges it faces as it changes its orientation. There are 3 sources listed in the bibliography of this 6-page paper.


File: AS43_MTswamarke.doc


Send me this paper »

« Back to Topic Listings

Copyright © 1994-2026 The Paper Store Enterprises, Inc. & Research Papers Online. All rights reserved.