The Value Chain at Kellogg's

Number of Pages 12

The writer looks at the way that Porters concept of the value chain can be seen in action at Kellogg's, and the way in which the organization are able to add value in the supply chain through the utilization of value adding activities. The firm is considered on a global basis. Eleven sources are cited in the bibliography of this twelve page paper.


File: TS14_TEkellval.rtf


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