Research Paper On Marketing And Advertising

Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.

  • Professional Services Advertising and Marketing

    In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and marketing of professional services that specialize in marketing and advertising. Twelve sources are cited in the bibliography.

  • Marketing Budget at Nike, Inc.

    The writer explains that Nike has more than one target market, it has several. The paper includes data regarding the proportion of income the company allocates to marketing and advertising. The company has adopted new and innovative alternative advertising strategies which are explained. There are five sources cited on the bibliography page of this three page paper.

  • Major Title Company Marketing Plan

    In ten pages this paper presents a marketing plan for a major title company seeking to enter the market of Las Vegas, Nevada, with a marketing and advertising strategy and SWOT analysis among the topics of consideration. Four sources are cited in the bibliography.

  • Hypothetical 2000 Advertising and Marketing Plan for Budweiser

    In fourteen pages a hypothetical Anheuser Busch marketing and advertising campaign is presented in terms of company challenges, and suggestions that favor Internet advertising with traditional approaches. Nine sources are cited in the bibliography.

  • Art Weinstein's Market Segmentation

    In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David Ogilvy's Ogilvy on Advertising.

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