Research Paper On Television Advertising

Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.

  • The Future Of Television Advertising

    This 17 page paper looks at a future of advertising on television. A large number of influences are changing the way television is being used for marketing purposes. Changes include technological advances and the increased number competing media channels. By looking at the way television advertising is used today and emerging patterns the paper discusses the ways television advertising is likely to emerge in the 21st century. The bibliography cites 25 sources.

  • A Marketing Campaign to Encourage responsible Water Usage

    The writer develops a marketing campaign to support responsibility water usage. The campaign is targeting children, based on television advertising and an internet web site. The justification for the planned approach which uses an animated character is considered in the context of marketing theory. Fourteen sources are cited in the bibliography of this seven page paper.

  • Warranty and Advertising in the Automotive Industry

    In nine pages this paper consisting of two parts first discusses the automotive industry costs of television advertising and reasons for its use and the second part considers car warranty highlights and how this warranty can be used for customer repairs. Nine sources are cited in the bibliography.

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