How Does Southwest Airlines Compete?

Number of Pages 7

The writer identified the strategies utilized by Southwest Airlines, including the local strategy through a no-frills model. The ability of the organization to gain and maintain this strategy in an effective manner is examined through the use of a SWOT analysis, which looks at the strengths, weaknesses, opportunities and threats. The paper concludes with some strategic recommendations. Five sources are cited in the bibliography of this seven page paper.


File: TS14_TESWlowc.doc


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