Soft Drink Industry Importance of PepsiCo

Number of Pages 11

In eleven pages this paper assesses PepsiCo's position in the soft drink industry with the uses of various strategic models including the Five Forces of competition and also discusses best cost provider, focused differentiation, focused low cost, broad differentiation, and low cost leadership. Six sources are cited in the bibliography.


File: D0_JGAsoftd.wps


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