Strategic Recommendations for Lexus

Number of Pages 13

The writer undertakes an examination of Lexus, Toyota’s premium brand, using a PESTEL and SWOT analysis and considering the competition. The analysis is utilized to identify potential strategies that could be used to facilitate further growth in the future. Fifteen sources are cited in the bibliography of this thirteen page paper.


File: TS14_TElexus1.rtf


Send me this paper »

« Back to Topic Listings

Copyright © 1994-2025 The Paper Store Enterprises, Inc. & Research Papers Online. All rights reserved.