Research Paper On Digital Marketing Pdf

Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and sources cited in the paper.

  • Restaurant Industry and Digital Marketing

    In five pages digital marketing is examined as it pertains to the restaurant industry and the need to maintain presence through expansion. Six sources are cited in the bibliography.

  • Developing a Digital Marketing Strategy for Southern Comfort

    In 2009 Southern Comfort to a brave decision and announced they would be using their entire marketing budget on digital media. The writer this is his decision and proposed the potential marketing strategy that could be utilized in line with this new approach. Four sources are cited in the bibliography of this four page paper.

  • The Digital Divide - 6 Blogs

    This 12 page paper looks at different issues concerning the digital divide, written in the style of 6 blog entries. Subjects considered include looking at what it meant by the digital divide, how the digital divide manifests, how the digital divide may simply be a part of larger social inequalities, the policies that have been used to try and minimize the digital divide, how it may undermine democracy and the global digital divide. The bibliography cites 17 sources.

  • The Potential Influence of the Digital Revolution on Society

    Information technology is change the way in which society operates, the writer assess this the potential impacts on a country, using Ireland as an example. The paper starts with a description and definition of digital information and then discusses the concept of a digital revolution, determining that information technology has the digital devolution rather than digital revolution. This is followed consideration of the way in which the changes which have been observed impact on society. Five sources are cited in the bibliography this six page paper.

  • Marketing EMI Music in the Digital Age

    EMI are facing a number of marketing challenges, the decision by Radiohead to release tracks on their own website and increase in digital music downloads are all indicators of the changes. This 11 page paper looks at some of the challenges EMI face in terms of the general marketing of a service rather than a physical good and consideration of the influences and impact of marketing on the internet. The bibliography cites 11 sources.

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