The Marketing Medium Choices for Apple

Number of Pages 3

Marketing can take place in a number of mediums, utilizing different tools. The writer considers five different approaches which may be adopted, including the use of billboards and television advertising, public relations exercises, personal selling and promotions, discussing the advantages and disadvantages associated with each approach. Three sources are cited in the bibliography this three page paper.


File: TS14_TEmarkipod.rtf


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